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O'right entered the salon industry in response to consumers and hairstylists increasing desires for a truly natural hair care range that delivers extraordinary results with its eco-friendly ingredients and formulas that are healthy for the earth and for you! As a brand promoting a green lifestyle, we draw inspiration from nature to communicate green culture and further present the close connection between the land and our lives. Our ultimate goal is to create deep and profound values for our products. 
This is a green revolution in the haircare industry, and it's O'right.